How do these sign painters or hand rendered type affect the social society.
Is this trying to recreate and keep history going by making hand rendered type over digital?
I need to think about the social, historical context of this type of graphics.
But I need to become very specific because that will lead to better research where I will understand the point of the design.
What are the trends in the visual culture towards the retro/vintage.
PASTICHE -
Fredic Jameson - Litery critic and theorist. His idea of Pastiche is very well known, but a bit cynical.
- Module on Jameson
After reading and rereading this information about what Fredic Jameson thought about Pastiche, it helped understand that Pastiche is slightly like showing history in the future. Only representing it because they can no longer show the real thing.
With parody, you make fun of it, recreating it to change it. But with Pastiche it's about recreating it and celebrating it.
This is very true with sign painting.
I love the way they look, but probably because its historic.
- My further research will be about if sign painting has affect on daily life, if everyday people pick up on it.
- What they think of it.
- Why do people use sign painting rather a digital sign












